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Brien GrantBrand & Business Transformation Executive
25 / Brand integration

The Hunt for the Golden Pistachio

The first branded Angry Birds game—built and launched around the world in a two-month sprint.

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Working around the globe in a two month sprint, we designed, developed, and deployed "The Hunt for the Golden Pistachio," the first branded Angry Birds game where fans could win instant prizes (up to $25,000) for finding and cracking the Golden Pistachios hidden in the six custom levels. Customers could find special Crack Codes on special bags of Wonderful Pistachios that gave them more chances to play and win.

Client
Wonderful Pistachios / Angry Birds
Disciplines
Partnership / Game design / Digital activation / Retail
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